YouTube Vlogging: How Much Can You Really Make?

So, you love making videos and have been thinking about starting your own YouTube channel. The idea of becoming a vlogger and getting paid to create content sounds like a dream job. But can you really make a living from vlogging on YouTube? The answer is yes, but it does take a lot of work. Before you quit your day job, you’ll want to go in with realistic expectations about how much money you can make on YouTube.

How Much Money Do Top YouTubers Make?

The top YouTubers, especially those with millions of subscribers, are making serious bank from their channels. We’re talking six figures or more per year, just from YouTube ad revenue and sponsorships.

One of the main sources of income for YouTubers is through ad revenue. When a video is monetized, ads are displayed before or during the video, and the YouTuber earns a percentage of the revenue generated from those ads. The amount of money earned can vary depending on factors such as the number of views, engagement, and the type of ads shown. 

The top YouTubers, such as PewDiePie, Jeffree Star, and Dude Perfect, have millions of subscribers and billions of views on their channels. This level of popularity translates into significant ad revenue. According to estimates, PewDiePie earned around $15.5 million in 2018, while Jeffree Star made approximately $18 million. These figures demonstrate the immense earning potential for top YouTubers.

Sponsorships and product placements are a huge part of a top YouTuber’s income. Big brands will pay influencers tens to hundreds of thousands of dollars to promote their products to viewers. Of course, becoming a YouTube millionaire isn’t easy. It can take years to build up a dedicated following and gain the trust of sponsors. But if you’re passionate about a topic, consistent in uploading content, and able to foster an engaged community, you have a shot at turning your hobby into a full-time job. The potential payoff is huge, so for many, the effort is worth it.

How to Make Money as a YouTuber

Once you’ve built up an audience, it’s time to start earning an income from your channel. There are a few popular ways YouTubers make money:

Advertising revenue: This is the big one! If your channel is part of the YouTube Partner Program, you can monetize your videos by allowing ads to run on them. You’ll get a cut of the ad revenue based on your CPM (cost per 1,000 views) and CPC (cost per click). Rates vary but can be $2-$10 per 1,000 views.

  • To qualify for the program, you need 1,000 subscribers and 4,000 watch hours in the past year.
  • Google AdSense is YouTube’s advertising partner. You’ll get paid monthly once you’ve earned at least $100.

Sponsorships: Companies may pay you to promote their brand or products in your videos. Sponsorship deals typically pay a few hundred to a few thousand dollars per video. The more subscribers and views you have, the more you can charge. Be authentic to your viewers. Only accept sponsors whose products you genuinely like and would use yourself. Viewers can spot disingenuous recommendations a mile away.

Merchandise: If you have a loyal fan base, you can generate revenue by selling things like t-shirts, mugs, phone cases and other merchandise featuring your brand or channel logo. You’ll get a cut of all sales made through your merch store.

Live events: Some YouTubers charge for live appearances, meet and greets, live shows, or other exclusive events. People are willing to pay for a chance to see their favorite YouTubers in person.

With time and consistency, a successful YouTube channel can become quite profitable. But keep your focus on creating great content, building your audience, and providing value to viewers. The money will follow!

Best Practices for Building a Successful Vlogging Channel

Building a successful YouTube vlogging channel takes time and dedication. Some best practices to keep in mind:

Choose a Niche Focus

Focus your channel on a specific topic or theme to build a loyal subscriber base. It could be anything from makeup tutorials to gaming to movie reviews. Stick to your niche and don’t deviate too much. Viewers subscribe to channels for a reason.

Post on a Consistent Schedule

Aim for at least one new video a week, and post on the same days and times so viewers know when to expect new content. For example, post new vlogs every Tuesday and Friday at 3 pm. Consistency is key.

Grow Subscribers/Viewers and Engage with Them

If you really want to build a successful YouTube vlogging channel, then you need to grow a solid audience base. The quickest and easiest way to accomplish this is to buy YouTube subscribers from Socialwick, a reliable social media platform. They sell real and organic subscribers, and their services are quite affordable. 

Besides, you should also engage your audience by responding to comments and questions. Thank viewers for watching, liking, and subscribing. Engagement helps build a connection with your audience and keeps them coming back. Ask for viewer suggestions and input.

Optimize Your Videos

Choose search-optimized titles, tags, and video descriptions. This helps people find your content when searching YouTube. Include keywords in your title, descriptions, and tags that relate to your video topic and niche.

Promote Your Channel

Share your latest videos on other social media platforms like Facebook, Instagram, and Twitter. Engage with viewers and promote your channel in the comments section of other YouTubers’ videos in your niche. Collaborate with other YouTubers for cross-promotion.

Keep Improving Your Content

As your skills and experience grow, aim to produce higher quality and more valuable content. Get feedback from viewers on how you can improve. Consider investing in better filming and editing equipment. High-quality, valuable content will keep viewers engaged and coming back.

With consistency, hard work, and dedication to your craft, you can build a successful YouTube vlogging channel. Stay passionate, be authentic, and keep putting out great content for your viewers. Success will come with time!


So there you have it – the truth about how much money you can make as a YouTube vlogger. While a few superstars are earning millions, for most the paychecks are modest. The good news is you can get started for free, build your audience over time, and if you consistently create engaging content, the money will follow. Sure, it may only end up being some extra spending money each month, but getting paid to do something you love – now that’s pretty cool. The key is to go into this with realistic expectations about the income potential. As long as you stay passionate about your content and community, keep improving your skills, and continue nurturing your fan base, vlogging can be a fun and rewarding hobby – and who knows, maybe even a full-time gig. 

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